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Jinja ninja 2 funzone11/7/2022 ![]() Which states are nuts about the exercise movement, and which could seemingly care less? There were approximately 173,000 attendees in July, 2014.ĬrossFit's global penetration is anchored by almost 7,500 Affiliates in the United States, where it first gained popularity. Monthly class attendance typically spikes in the month of July.The CrossFit Games has enjoyed a year-over-year increase in participation of 166%, with competition in Women's divisions far outpacing the Men's.23.1% are located in Europe, Canada, and Australia/New Zealand (combined).72% of the Affiliates are based in the United States.In fact, in eight short years, the growth rate has consistently doubled every other year since 2006, with more than 10,000 independently owned Affiliate boxes the world over. The CrossFit brand has been growing by leaps and bounds since 2005, when there were just 13 Affiliates. The discrepancy by gender is so close that there is no significant statistical difference. Over 50% of CrossFit participants are financially able to maintain their CrossFit memberships. What makes you think they won't put that same work and determination toward their commitment to CrossFit?Īnnual Income of Over 50% of CrossFitters: $150,000Ī post-graduate degree usually means your career pays better than if you only had a bachelor's degree or high school diploma. This is a driven core group of people who have shown they have what it takes to work hard to achieve their goals. Percentage of CrossFitters who hold post-graduate degrees: 40% This age range is settling into adulthood and likely wants to regain or maintain the youthful figure from their high school days. Viewing a breakdown of locations and demographic groups is key information for health experts ready to open their own "Box" or improve an existing facility.įrom a marketing perspective, 25 - 44 is the sweet spot to aim for in fitness and health related industries and other self-improvement businesses. The popularity of CrossFit by the numbers is interesting. ![]() ![]() Google Analytics has shown that web searches have remained stagnant for the Big Four corporate gyms, while searches related to the fitness phenomenon of CrossFit have skyrocketed over the last four years, with little sign of slowing. Since 2011, however, they have been able to count less and less on this rapid infusion of capital into their company's coffers. Each January, corporate gym companies wait for the money to come rolling in thanks to overindulgence during the holidays and those New Year's Resolutions. ![]()
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